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Justworks
New York, United States10 days ago
98,000 – 122,000 USD
per year
Title: Senior GTM Technology Administrator Company: Justworks Location: New York, NY / New York, New York
At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people.
We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you.
We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.
If this sounds like you, you’ll fit right in.
Are you the person who can make a go-to-market technology stack behave like a single engine rather than a pile of disconnected tools? Do you move fluently between Salesforce and the marketing platforms that sit on top of it — keeping them integrated, configured, and running as one reliable system? If you are a certified Salesforce Administrator who also lives in marketing automation, obsesses over data integrity, and takes pride in building solutions that teams actually trust, then this is the role for you. We are looking for a Senior GTM Technology Administrator to be the technical backbone of how Marketing and Revenue operate across our multi-product platform.
As a Senior GTM Technology Administrator on the RevTech team, you will own the administration and integration of the technology that powers our marketing and go-to-market motions — with Salesforce at the core and platforms like Customer.io, routing, enrichment, and campaign tooling built around it. You are the primary owner of non-Apex solutions that connect marketing execution to the CRM, from problem definition through implementation.
You will be the technical owner behind Marketing's operating model — standing up, integrating, and maintaining the systems that execute what the Marketing Operations team designs, rather than owning the campaign or funnel strategy yourself. Partnering with RevTech leadership, the Salesforce Product Manager, Marketing, Sales, and Customer Success, you will keep the stack connected, keep data flowing cleanly, and keep the tools configured to do their job. This is a hands-on, senior individual-contributor role for someone who wants deep ownership of a connected GTM technology stack.
Own the administration, configuration, and integration of the marketing technology stack — including Customer.io and adjacent marketing automation, enrichment, and routing platforms — ensuring tools are connected, optimized, and feeding clean data to and from Salesforce.
Serve as the go-to owner for all non-Apex solutions supporting GTM and marketing data flows. Build and maintain Flows, validation rules, page layouts, custom objects, and campaign structures that automate lead and lifecycle processes end to end.
Configure and maintain the systems that execute lead intake, enrichment, scoring, routing, and suppression. Implement the rules Marketing defines as accurate, monitored logic in Salesforce and the routing tools, and keep them reliable as needs change.
Administer Customer.io and related platforms — managing configuration, integrations, deliverability, consent, and the data sync with Salesforce. Maintain the tracking plumbing (tagging, UTMs, conversion events, CRM campaign records) so campaign responses route to the correct follow-up and measurement holds up.
Protect data quality across the marketing and Salesforce ecosystem through regular audits, deduplication, and field and taxonomy governance. Establish protocols for segmentation, tagging, and cleansing, and monitor routing accuracy and data flow so the systems stay reliable as the business evolves.
Own point-and-click administration for Revenue- and Marketing-owned applications (e.g., lead routing, enrichment, cadence, and customer-engagement tools), ensuring they are integrated, maintained, and optimized against business processes.
Partner with RevTech leadership and the Salesforce Product Manager on the intake process for new requests. Own problem definition and requirements for marketing and GTM capabilities that don't require custom code, and maintain clear technical documentation and end-user training materials.
Use AI and automation to accelerate configuration, testing, QA, and exception detection — reducing manual work and catching system issues before they affect downstream teams.
As a Senior GTM Technology Administrator, how you achieve results is critical to your success. Your technical expertise and collaborative instincts will be anchored in the following competencies:
Use deep Salesforce and marketing-automation knowledge to diagnose complex, cross-system issues and build creative, sustainable solutions that improve operational efficiency.
Work effectively with Marketing Operations, Sales, Customer Success, and your RevTech counterparts, translating their strategies into technical requirements and building agreement around shared decisions.
Communicate technical concepts clearly to both technical and non-technical audiences, with an emphasis on strong documentation and training that empowers end users.
Thrive in a fast-paced, multi-product environment, managing concurrent projects and requests while adapting to new tools and changes in the go-to-market landscape.
In addition, all Justworkers focus on aligning their behaviors to our core values known as COGIS. It stands for:
The base wage range for this position based in our New York City Office is targeted at $98,000.00 to $122,000.00 per year. This role is required to work a hybrid schedule including 2 days a week from our office at 55 Water Street, in New York City.
Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location.
For more information about Justworks’ Total Reward Philosophy, including all of the perks and benefits we are proud to offer our team members, please visit Total Rewards @ Justworks.
Justworks is committed to maintaining a workplace where diversity of identity, culture, and life experience is the norm and is celebrated authentically and respected consistently. Diversity in our work, our people, and our product drives creativity and innovation, entrepreneurial leadership and integrity, competitiveness, and collaboration throughout our business and in the market. We depend on our differences to make our team stronger, our workplace more dynamic, and our product accessible to all of our customers.
We’re proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or familial status, disability, pregnancy, gender identity or expression, veteran status, genetic information, or any other legally protected status. Justworks is fully dedicated to providing necessary support to candidates with disabilities who may require reasonable accommodations. We also provide reasonable accommodations to employees based on their sincerely held religious beliefs, as well as for other covered reasons consistent with applicable federal, state, and local laws. If you're in need of a reasonable accommodation, please reach out to us at recruiter contact. Your comfort and success matter to us, and we're here to ensure an inclusive experience.
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Grade
Senior
Experience
from 5 years
Work Format
Hybrid
English Level
B2 - Upper-Intermediate
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