๐ InApp Media Buyer (iGaming โ Canada)
๐ Remote ( NOT Russia, Belarus)
๐ Marketing / User Acquisition
About the Company
Performance-driven iGaming company operating in regulated Canadian markets, focused on compliant advertising and responsible gaming.
Key Responsibilities
๐ธ Launch and optimize in-app UA campaigns (Unity, IronSource, AppLovin, Mintegral, etc.) for the Canadian market, with a focus on Ontario.
๐ธ Manage KPIs: CPI, CPA, ROAS, LTV, retention, and budget allocation.
๐ธ Analyze and optimize traffic by geo, OS, placements, and publishers.
๐ธ Work with MMP/analytics tools (Adjust, AppsFlyer, Kochava, Firebase, BI).
๐ธ Test new traffic sources and scale successful campaigns.
๐ธ Prepare regular performance reports.
๐ธ Ensure compliance with Canadian iGaming regulations.
Requirements
๐ธ 2+ years in In-App Media Buying / UA / Performance Marketing, preferably in iGaming.
๐ธ English and Russian โ B2+.
๐ธ Hands-on experience with 2โ3+ in-app ad networks.
๐ธ Strong analytical skills (Excel/Google Sheets, large datasets).
๐ธ Experience with MMPs and attribution models (click/view-through, SKAN).
๐ธ Data-driven mindset, A/B testing, and traffic quality/fraud analysis.
Nice to Have
๐ธ Experience with Facebook, Google UAC, and TikTok Ads.
๐ธ SQL or BI tools knowledge (Power BI, Tableau, Looker).
๐ธ Understanding of iGaming regulations in Canada and other regions.
