(Senior) Product Manager Native Advertising (m/f/d)

You will be responsible for a portfolio of Native, Social Media, and Performance advertising products to drive growth and profitability. Develop product strategies and roadmaps based on market trends and customer needs. Conceptualize Native and Performance advertising products across the entire funnel (from branding to conversion), including distribution through social media and publisher channels. Create business cases and pricing models to ensure economic viability. Manage implementation in collaboration with Tech, Data, and Sales departments for successful product launches. Identify growth opportunities through data-driven approaches and new technologies. Continuously optimize product performance based on relevant KPIs (e.g., engagement, revenue, profitability).

Several years of experience in digital product management, ideally with a focus on Native Advertising, Social Media, or Performance Marketing products. Deep understanding of digital marketing, platform ecosystems, and data-driven business models. Confident in key metrics, tracking, attribution, and performance optimization, ideally with analytics tools. Keen sense for market trends such as Social Commerce, Creator Economy, AI, and Cookieless Targeting, coupled with the ability to develop product initiatives based on them. Structured, independent approach to work with a strong team orientation. Clear and convincing communication skills for interacting with various stakeholders. You have very good German (minimum C1) and good English (minimum B2) language skills.

Choose from a variety of discounts: Deutschlandticket, Wellhub (gyms, courses, and personal trainers), and various online shops. Exceptional campus in the heart of Berlin with modern office spaces, co-working, and the coolest rooftop terrace in Berlin. FreeLunch! – enjoy a free lunch every day at one of the great local restaurants. never stop learning! Utilize our diverse learning materials and offerings for your personal professional development. Collaboration is based on direct exchange – we focus on 80% office presence and 20% remote work. We offer you a permanent position with immediate start, full or part-time. Most frequently asked questions can be found in our FAQ section. To facilitate reading, we limit ourselves to the masculine form. Nevertheless, diversity is an integral part of our corporate culture! We welcome applications regardless of gender, nationality, ethnic and social origin, religion, worldview, disability, age, as well as sexual orientation and identity. You can find information on the representation of severely disabled persons at Axel Springer here:

You will actively shape the future of Native Advertising, Social Media, and Performance products. Together with the Digital Product Management team, you will develop scalable digital marketing solutions. In doing so, you will combine product strategy, technology, and marketing to achieve measurably successful products. Your focus will be on innovative, scalable solutions for Native formats, social media offerings, and performance products. We believe in the future of journalism as a business model and invest in promising technologies. Our five core values are the values that unite us and our compass in the pursuit of freedom.