Middle CRM Analyst

Company: QIC Digital Hub Employment type: FULL_TIME

About the company

We are Qatar Insurance Company (QIC), the leading insurance provider in GCC. With a history dating back to 1964, we have established ourselves as a pioneer in the insurance industry, offering innovative solutions to meet the diverse needs of individuals and businesses. Our vision is to make QIC group become the first Digital Ecosystem in the region by combining insurance and non-insurance services in one platform. Through our digital platforms, such as qic.online and the QIC app, we empower customers to manage their needs anytime and anywhere. Our employees have been featured in Forbes 30 under 30, teach at online universities, serve on program committees of major IT conferences, and have previously worked at Yandex, Tinkoff, Avito, Ozon, and other leading tech companies.

About the position

As a Middle CRM Analyst, you’ll join the Data Team to turn customer and product data into actionable insights that drive product and marketing decisions. Working across CRM, Product, and Marketing, you’ll help build customer audiences, optimize CRM campaigns, improve customer engagement, and support UX research across QIC’s insurance and digital ecosystem.

Responsibilities

• Work with the full ecosystem user base and customer interaction history to build user cohorts and targeted audiences for CRM campaigns, product communications, UX research, and customer engagement initiatives across insurance and ecosystem products
• Partner closely with CRM, Marketing, and Product teams to define campaign audiences, validate targeting logic, and evaluate campaign performance across different channels and customer segments
• Analyze behavioral patterns, lifecycle signals, and customer interactions across multiple data sources to support CRM and retention initiatives
• Support both recurring and ad hoc analytical requests based on evolving business needs
• Work with large-scale datasets across multiple systems and build structured analytical logic using transactional, marketing, and product data