About the company

Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes. Our mission is to empower people to feel their best every day. By challenging traditional, restrictive approaches, Simple offers a more sustainable method grounded in ease, personalization, and real-life support.

Simple has had over 17 million downloads and more than 300,000 5-star reviews, having helped millions lose weight successfully and sustainably. Simple has earned recognition as Best Virtual Coach and one of the Top 100 AI companies — all thanks to a dedicated global team driving real impact.

With SIMPLE as a partner in their pocket, users feel cared for and empowered to embrace — and stick to — new healthy habits. To learn more, visit simple.life.

We’re looking for a Senior Product Manager (Core Product) who will own and evolve the core product experience end-to-end — from identifying opportunities to shipping high-impact features and improving key product metrics.

This role goes beyond optimization — you will shape the product interface, drive experimentation, and orchestrate multiple product components (UX, content, data, and interaction systems like coaching/chat) to deliver measurable impact.

Key Responsibilities

• Own and drive key product metrics such as activation, retention, and monetisation
• Identify bottlenecks across the product experience and turn them into clear opportunities for growth
• Define, prioritize, and deliver product features and improvements
• Work closely with design to shape intuitive, high-converting user experiences
• Personally drive initiatives from insight to hypothesis to shipped solution and measurable impact
• Continuously generate and validate product hypotheses
• Design and run experiments across key product flows (onboarding, core loops, engagement, paywalls)