SEO Specialist (Crypto / IGaming)
Rich Mind is a team of 100+ specialists who have been steadily scaling projects in traffic arbitrage for over 4 years. We work with Facebook, focusing on the iGaming vertical. Behind us is a strong team, our own infrastructure, established processes, and ambitious goals for further growth.
What we offer:
- High income level (based on interview results)
- Strong team: you will work with experts in arbitrage, analytics, creative, and buying, where everyone is results-oriented
- Development and growth: the opportunity to test hypotheses, propose ideas, and implement them with full resource support
- We work 5/2, with a flexible start to the day between 10:00 and 11:00
- Remote work format, or an office in the center of Novosibirsk
Your responsibilities:
- Develop and implement an SEO strategy for crypto projects
- Promote websites and landing pages in different countries
- Conduct comprehensive SEO audits (technical, on-page, content, links)
- Collect and cluster semantics, build website structures (money pages + info content)
- Create technical specifications for content, development, and design, and control their implementation
- Plan and manage link building: strategies, donors, anchors, risk control
- Optimize CTR and SERP visibility (snippets, schema, FAQ, etc.)
- Set up analytics (GA4, GSC), track positions and KPIs
- Interact with the Head of BizDev and other teams
What we are looking for:
- At least 2 years of SEO experience in competitive niches (crypto / iGaming / betting)
- Strong understanding of technical SEO (indexing, crawl budget, redirects, CWV, etc.)
- Confident skills in on-page optimization and website structure management
- Practical experience in link building and understanding of risks (filters, toxicity, anchors)
- Experience with tools: Ahrefs / Semrush, Screaming Frog, GSC, GA4
- Ability to work with data and make decisions based on metrics
- Results-oriented: traffic, leads, revenue
It will be a plus if you:
- Have worked with English-language projects (Tier-1/2 markets)
- Have experience with WordPress / headless
- Are familiar with PBN, drop domains, and redirect strategies
- Understand traffic economics and funnels in crypto/arbitrage
