Reach out directly about this role
Format:** Remote, full-time, 5/2 Contact: @carrie_recrutico, Telegram/DM
We are looking for a Senior Media Buyer with 2-3 years of experience in the Sports Betting vertical, who knows how to work with large advertising budgets, scale effective strategies, and develop performance funnels.
— Launching, managing, and optimizing advertising campaigns in the Sports Betting vertical; — Developing and improving user funnels; — Searching for, testing, and scaling new traffic sources; — Working with advertising creatives: forming hypotheses, conducting tests, and analyzing results; — Managing advertising budgets and ensuring target metrics are met; — Analyzing traffic quality and key metrics: CPA, ROI, FTD, LTV, Retention; — Collaborating with the team to improve conversion rates and overall funnel efficiency; — Participating in the development of user acquisition and scaling strategies.
— 2-3 years of experience in Media Buying within the Sports Betting vertical; — Proven results in launching and scaling advertising campaigns; — Experience working with medium and large advertising budgets; — Good understanding of the specifics of Sports Betting and the behavior of the sports audience; — Practical experience with one or more traffic sources: Facebook Ads (preferably as primary), PWA / Web-to-App, In-App, Telegram influencers and Telegram ecosystem; — Ability to build and optimize performance funnels; — Skills in hypothesis testing and scaling effective strategies; — Understanding of traffic economics and key performance metrics; — Strong analytical skills and ability to make data-driven decisions; — Ability to work effectively with a large volume of information.
— Experience with TikTok Ads; — Experience with X (Twitter), Reddit, Pinterest, and other alternative traffic sources; — Experience working with international GEOs: EU, LATAM, etc.; — Experience promoting in-house products; — Understanding of ad platform compliance principles.
— Competitive salary + bonuses; — Fully remote work format; — Full-time employment; — Gifts for important family and personal events; — Corporate online library; — Budget for professional training and development; — Additional benefits according to company policies.
2-3 years
Experience
Full-time
Employment
Remote
Work Format
Senior
Grade
Creative & Marketing
Specialization
iGaming
Industry
Product company
Company Type
By job title
Creative & Marketing
Specialization
iGaming
Industry
Product company
Company Type