AI-native content growth lead

About Unimatch Lab Unimatch Lab is an AI-driven Venture Studio from Silicon Valley. We are building our own AI technology framework and a portfolio of AI-driven assets: from consumer AI products and smart devices to local LLM clusters and foundational layers (memory layer, RAM/VRAM optimization, orchestration, AI-software for infrastructure and computing). This also includes R&D in the field of local, distributed, and orbital data centers and distributed computing.

Goal: to become one of the top 50 AI companies in the world with a total asset valuation of $10B+ by 2032.

We are an OKR-driven company: focused on measurable results, speed, transparency, and ownership. We are looking for A-players: autonomous, fast, with strong execution skills and a high level of responsibility.

🥷 Who we are looking for: We are looking for a Content Growth Lead who will build the content function from scratch and make content a managed growth channel for Unimatch Lab and the product portfolio. The role is responsible for content, social channels, community, and the PR framework.

✅ Experience requirements Must-have

• 7+ years in content marketing, communications, social, community, or PR for digital/IT products
• Experience working on the international market and English as a working language (B2 at least)
• Proven growth cases through content: audience, engagement, inbound, publications
• Deep understanding of content as a growth channel: formats, distribution, value packaging, CTA, series-thinking
• Strong hands-on experience with UGC and engagement mechanics
• Experience working with influencers, media, and partners
• Confident understanding of organic: basic principles of SEO and GEO, growth through organic mechanics
• Experience building a content pipeline and managing a team/contractors (editors, copywriters, designers, video editing)
• Interest in AI and the ability to explain the value of technological products in simple language

🔥 Nice-to-have

• Experience in startups, venture studios, or a multi-product framework
• Experience with founder-led content and personal brands
• Skills in working with basic visual tools and AI tools (to accelerate production)

🎯 Area of responsibility Content strategy and company narrative

• Shape the positioning and narrative of Unimatch Lab, key messages, and topics
• Build a quarterly content strategy: sections, formats, CTAs, content calendar
• Make content a systematic product: series, repeatable formats, scaling to the portfolio

Social channels and regular news flow

• Manage and develop company channels: LinkedIn, Instagram, Telegram, and relevant platforms
• Ensure a stable content rhythm and a unified style
• Maintain the news flow: releases, product updates, case studies, research, founder-led content

UGC, influencers, partners

• Launch UGC mechanics and campaigns that increase trust and engagement
• Work with influencers and partners: selection, briefing, campaigns, performance evaluation
• Create collaborations and joint activities around products and the studio

Community and communications

• Develop community and engagement: moderation, responses, engaging mechanics
• Create AMA/Q&A/live formats, thematic series, product clubs
• Collect audience insights and pass them to growth and product teams as input for experiments

PR and media (including US)

• Build the PR process: news hooks, pitches, calendar, work with agencies/media
• Achieve results per OKRs: 30+ publications about the company in American media per year (target)
• Maintain the quality and consistency of the company's public image

Content operating system

• Build the content pipeline and production management
• Plan sprints, conduct regular syncs, prepare reports for C-level
• Use AI tools to accelerate production (without compromising quality)

🤝 Interaction with Head of Marketing & Growth (performance-first)

• You generate demand, trust, and inbound through content and communications
• Head of Marketing & Growth is responsible for performance, mobile growth, analytical systems, and scalable acquisition
• Joint sync points: weekly content plan, joint campaigns, alignment of messages and KPIs, results analysis

📊 Your key metrics

• Audience growth by channel, reach, engagement, ER
• Stability of content rhythm and production throughput
• Inbound: incoming inquiries from investors, partners, users, candidates
• Quality of mentions and publications, share of positive sentiment, share of voice
• Contribution of content to traffic and leads within the agreed attribution model

🛠 Format and conditions

• Full-time, remote
• Flexible working hours, synchronization with the team per CET
• Fixed income from $4,000+
• Opportunity to participate in an equity option program
• Direct interaction with founders and department leaders

🚀 Why this is interesting

• Opportunity to build AI ecosystem content marketing from scratch
• Work with dozens of real AI products across different industries
• Access to internal technologies and R&D of a venture studio
• Environment of strong specialists and fast decision-making dynamics
• Space for initiative, experiments, and influence
• Opportunity to develop a personal brand and scale your career in the global AI environment