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Title: Brand Manager Company: MegaFon Location: Moscow Experience: From 3 to 6 years
What tasks need to be solved
• Conduct federal and regional B2C and B2B advertising campaigns of various levels, organize and control the quality of advertising materials production by internal departments/contractors, based on the Marketing Brief, approved procedures, Brand Book, and the flowchart.
• Take a direct part in the process of creating advertising materials, including attending photo and video shoots, recording radio spots, etc.
• Prepare reporting presentations for direct clients and directors, including all materials for the launched advertising campaigns.
• Provide internal departments with the necessary advertising materials outside of advertising campaigns.
• Provide internal clients with the necessary branding materials.
• Control requests from regions and establish interaction and timely support on all issues related to marketing communications.
• Monitor compliance with the company's corporate identity by contractors, regional offices, subsidiaries, and company divisions, informing and consulting them on corporate identity issues within the framework of the approved Brand Book and other guides.
• Check communications for compliance with the brand and communication strategy.
• Initiate testing of advertising concepts, ideas, slogans.
What is needed for this
• Experience in marketing communications or related fields of 5 years or more.
• Willingness to work 5/2 in the office in Moscow (no hybrid or remote work).
• Knowledge of the main agencies – players in the ATL communications market.
• Experience in launching "360-degree" advertising campaigns, including experience with TV shoots and special online projects.
• Good organizational skills, time management, independence, ability to work in a multitasking and high-paced environment.
МегаФон
Russia4 days ago
Grade
Senior
Experience
3-6 years
Work Format
Onsite
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