at Metro Moscow
Product Analyst at Metro to work with marketing analytics, client segmentation, and ECOM activity.
Tasks:
- Calculation and analysis of post-effect marketing campaigns
- Preparation and support of client segments for CVM communications
- Building and automating regular analytical reporting
- Generating ad-hoc analytics and business recommendations for marketing teams
- Analysis of customer behavior, traffic flows, and ECOM activity
- Support and validation of AB campaign results
- Development of analytics and dashboard reporting for business units
- Analysis of loyalty program effectiveness and engagement mechanics
- Preparation of analytical views and data reconciliation between systems
- Support for migration and analytical processes in CVM
Requirements:
Conditions:
- Hybrid within the Russian Federation (preferably Moscow)
