🌟 Join Impress – Europe’s Leading Health-Tech Innovator!

We are the largest chain of orthodontic clinics with fully digital processes in Europe. We have revolutionised the invisible orthodontic sector with the best team of professionals specialised in making people smile and using the latest technology for the diagnosis, treatment, and follow-up of all cases.

We’re looking for a Copywriter & CRM Content Specialist to join our team and help us create engaging, high-quality marketing campaigns that connect with our patients. This role is ideal for someone with a strong eye for content and design, passionate about storytelling, brand voice, and content performance, ready to expand their CRM marketing knowledge in a fast-moving environment.

📍 Location:

This position is based on-site at our headquarters in Barcelona (Spain). You’ll be working closely with our international marketing team in a dynamic, collaborative office environment.

✨ What You’ll Do

• Content Creation & Coordination – Create and adapt CRM content (emails, SMS/WhatsApp copy, push notifications, etc.), ensuring messaging aligns with brand voice and campaign goals.
• Translation & Localization Management– Oversee the translation process for CRM communications, coordinating with internal teams to ensure accurate and culturally relevant messaging across different markets.
• Design Collaboration & Support – Work with designers to ensure visual assets complement messaging and improve customer engagement.
• Campaign Setup & Execution – Assist in the deployment of CRM campaigns (email, SMS, WhatsApp, in-app messaging) by preparing, scheduling, and ensuring smooth execution within CRM tools.
• Customer Journey & Automation Support – Help build and refine automated workflows to enhance customer engagement and retention.
• Campaign Monitoring & Optimization – Track key campaign metrics (open rates, CTR, conversions), report on performance, and suggest improvements based on insights.