Senior Marketing Analyst

Hi! Glad you're here.

We are the X5 Digital team, making grocery delivery fast, convenient, and understandable for millions of customers. We are responsible for the entire order journey – from the mobile app and digital services to picking and delivery – and every day we create solutions that help people save time and get the products they need from «Pyaterochka», «Perekrestok», and «Chizhik» easier and faster.

If it’s important for you to see the real results of your work, influence a product with millions of users, and grow alongside strong colleagues – join us 😉

• Analyzing the effectiveness of advertising channels (Yandex Direct, CPA, CRM, mobile app) and the customer funnel, identifying bottlenecks and reasons for deviations;
• Writing SQL queries for selections, in-depth analysis, and reporting;
• Building and automating dashboards using AI;
• Monitoring key metrics: CPA, CPL, CAC, CR, ROI, ROMI, LTV, ARPU, and others;
• Evaluating the effectiveness of advertising communications and conducting A/B tests

Experience: 3 to 6 years

• 1 year of experience as a marketing or product analyst (experience in FinTech, MFOs, banks, or E-commerce will be a big plus);
• Proficient in SQL, Python, and AI tools, experience with Yandex Direct;
• Excellent understanding of unit economics and marketing metrics;
• Practical experience in analyzing advertising campaigns, funnels, and A/B tests;
• Experience with marketing modeling or ML;
• Systems thinking and the ability to support conclusions with data

Location: Moscow

• We work in a hybrid format from home and a cozy office near Savelyovskaya metro station in Moscow;
• We provide VHI (Voluntary Health Insurance) with dental care, an option to get subsidized VHI for relatives, life and health insurance programs, as well as travel insurance abroad;
• We care about mental well-being: we provide access to the Alter online psychological consultation service;
• We offer corporate discounts on grocery delivery from X5 retail chains, Vprok.ru online hypermarket, and Mnogo Lososia. We also provide free access to the Paket service;
• We grant access to Prime Zone – a loyalty program with the best discounts on restaurants, entertainment, sports, etc.;
• We provide access to internal resources: an electronic library and a corporate university for continuous learning;
• We share our own experience and knowledge: we regularly hold meetups and participate in conferences