Marketing & Localization Manager
📌 Location: Limassol, Cyprus
🏢 Format: Full-time, office
💰 Salary: 1,500 – 3,000 EUR (net)
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🌍 About the project
An international iGaming company (Online Casino & Sportsbook) operating in several markets 🎰
We are strengthening our local presence in the Arab countries and are looking for a specialist to build a systematic local marketing strategy: from market analytics to campaign launches and agency management.
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🎯 Role Objective
To build a sustainable and scalable local marketing infrastructure through:
- market research and competitor analysis
- selection and management of local agencies
- launching marketing activities
- budget and performance control
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🧩 Key Tasks
📊 1. Research and Analytics
- Analysis of the local market (online / offline)
- Study of competitors and their marketing activities
- Identification of new channels and growth points
- Tracking trends and audience behavior
- Preparation of analytical conclusions and recommendations
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🌍 2. Local Marketing Strategy
- Adaptation of global strategy for the Arab market
- Planning of local campaigns
- Coordination of activity launch and implementation
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🤝 3. Agency Management
- Search and selection of local marketing agencies
- Comparison of commercial proposals
- Negotiation
- Task setting and performance control
- Evaluation of partner performance
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🎯 4. Local Activities
- Organization of marketing and brand activations
- Localization of materials
- Coordination of contractors and production
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📈 5. Analytics and Reporting
- Analysis of campaign results
- Evaluation of cost-effectiveness
- Regular reporting
- Optimization recommendations
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👤 Candidate Profile
We are looking for a proactive, structured, and analytically strong specialist 💡
✔️ Must-have:
- 1–3 years of experience in marketing / communications / project coordination
- Experience working with agencies or contractors
- Strong analytical and research skills
- Ability to structure information and draw conclusions
- English language — fluent 🇬🇧
- Ability to work from the office in Limassol
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⭐ Nice to have:
- French language
- Arabic language
- Experience in iGaming / betting / fintech
- Experience with offline activations
- Understanding of digital marketing
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💼 What we offer
- Office work in Limassol
- 💰 1,500 – 3,000 EUR net
- 📈 Opportunity to grow to Local Marketing Lead
- 🌍 Work with international markets
- 🚀 Dynamic and ambitious team
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📌 Important: we consider candidates already living in Cyprus 🇨🇾
