🚀 #vacancy Product Marketing Lead (PMM) at GPTunneL
About the team:
- An AI platform with unified access to advanced models — OpenAI, Claude, Midjourney, etc. — for mass users and businesses;
- they operate in the B2C market;
- strong performance and CVM analytics are already integrated.
What you'll be doing:
- Formulate the product's positioning and unified narrative: how we differ and why they choose us.
- Package the product and promotions — offers, landing pages, visuals, texts, promo mechanics — so that the value is understood in seconds.
- Generate creative ideas and campaigns that genuinely drive product and metrics.
- Keep a pulse on the AI market: competitors, trends, audience, growth directions.
- Lead go-to-market for new features and products — from concept to coordinating performance, CVM, and content.
- Provide performance and CVM with insights, creatives, and hypotheses; work closely with product and design.
What's important in a candidate:
- Genuine interest in AI: follow the market, try out tools, have your own opinion on the industry's direction.
- Portfolio of B2C launches and campaigns with measurable results from creative work.
- Ability to turn an abstract feature into a clear and engaging story.
- Strong copywriting skills and a good eye for visuals (you don't draw yourself, but you can task and select).
- Product and metric-driven mindset: creativity for the sake of results.
- Keen eye for trends, communication tone, and good creative work.
- Independence: bring ideas and hypotheses, don't wait for a brief.
Will be a plus:
- Experience in AI / tech / digital products.
- Experience collaborating with performance and CRM/CVM teams.
- Experience with viral mechanics, bloggers, UGC.
What we offer:
- Format: in-house, full-time, office.
- Compensation is discussed based on interview results, depends on experience.
- Direct work with the CCO, influence on the product's voice and positioning in the growing AI market.
To apply, write → here
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