Puma is hiring for the role of Performance Marketing Intern!
Responsibilities of the Intern:
- Own and optimize an annual performance marketing budget of ~₹2030 Cr
- Drive revenue growth while delivering ROAS and profitability targets.
- Plan, execute, and optimize high-impact paid marketing campaigns.
- Analyze performance data to identify insights and growth opportunities.
- Collaborate with Business, Brand, Merchandising, and Analytics teams.
- Drive continuous experimentation to improve marketing efficiency.
- Revenue & ROAS Achievement
- Marketing Budget Efficiency
- Campaign Execution & Optimization
- Growth in New Season/Product Visibility
Requirements:
- Pursuing or recently completed a Bachelors/Masters degree in Marketing, Digital Marketing, Advertising, Communications, Business Administration, Commerce, or a related field.
- Candidates pursuing or recently completed BBA, B.Tech, B.Com, BMS, BBM, MBA, PGDM, or similar programs will be preferred.
- Relevant certifications or coursework in Digital Marketing, Google Ads, Meta Ads, SEO, Analytics, or Performance Marketing will be an added advantage.
Skills: Advertising Analytics, Marketing Analytics, Google Ads
