Hello everyone!

Looking for an experienced analyst for the CVM team for the position of Lead Specialist in the Cross-selling Analytics Department.

You will:

• Analyze the client base behavior and provide analytical insights and recommendations for targeted marketing campaigns based on the analysis results;
• Form segments for launching targeted campaigns;
• Ability to perform group weighting based on analytical stratification built for targeted campaigns;
• Use logic to form local control groups for targeted campaign segments, ensuring group convergence analysis;
• Analyze detailed results and effectiveness of targeted campaigns and generate recommendations for their optimization;
• Forecast commercial KPIs and calculate business cases for targeted marketing campaigns and the development of targeted marketing systems;
• Formulate requirements for automated reporting on targeted campaign results and client base status (base health);
• Prepare analytical slices of the base, ad-hoc analytics, and subscriber selections according to the criteria of targeted marketing campaigns;
• Form segments for launching targeted campaigns;
• Prepare analytical notes, reports, and presentations on analysis results and regularly provide the manager with a report on the work done;
• Maintain documentation for tasks and data within your area of responsibility;
• Continuously improve your qualifications to enhance the quality of work performed.

We expect you to have:

• Higher education;
• Skills in working with big data, including collecting, cleaning, and analyzing data from various sources;
• Data analytics experience of 2+ years.

If you have relevant experience and are interested in developing in this area, I will be happy to discuss.

You can share your resume at recruiter contact