Marketing Analyst

The job of a marketing analyst is to understand where a user came from, what it cost, and to ensure that it can be measured at all.

There are two types of work:

• Product-focused: large complex promo launches with support for various products across multiple channels, monitoring metrics, analyzing marketing effectiveness for credit products and daily banking.
• Platform-focused: attribution, segments, CRM, data showcases, SQL that doesn't crash in production.

I am looking for analysts with a bias towards the first type of work.

The team is small, with each analyst having their specialization, allowing you to develop your skills in depth rather than broadly. I don't promise A/B testing every day, but there are analysis options where you assemble the control group yourself — TV advertising, geo-tests, analyses with PSM, IPW, and things like that. Clients look at the analytics and hear the conclusions. This is valuable.

Strong SQL, basic Python, and an understanding of marketing analytics are required.

Uzum Bank, remote work worldwide.