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2 days ago
900 – 1,200 USDT
per month
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Grade
Junior
Experience
from 1 years
Work Format
Remote
Employment
Full-time
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Marketing Analyst (FinTech / Remote)
We are developing an international FinTech project and are looking for a strong Marketing / Product Analyst to join our team, who knows how to work with big data, build end-to-end analytics, and find growth opportunities for marketing and CRM.
📌 Responsibilities: • Analyze the effectiveness of advertising channels (Google Ads, Meta Ads, CPA, CRM, mobile application) and the customer funnel; • Write SQL queries to prepare datasets, conduct in-depth analysis, and build reports; • Build and automate dashboards in BI systems (Metabase, Power BI, Tableau, Looker Studio); • Monitor key metrics: CPA, CPL, CPC, CPI, CAC, EPC, CR, ROI, ROMI, LTV, ARPU, and cost per acquisition; • Analyze the customer funnel, identify bottlenecks, and causal relationships of deviations; • Evaluate the effectiveness of CRM communications (SMS, Email, Push, Web Push) and conduct A/B tests; • Formulate technical specifications for report development and interact with Marketing, CRM, Product, IT, and management teams.
🎯 What we expect: • Experience as a marketing or product analyst — from 1 year; • Proficient SQL for data collection and analytics building; • Experience with BI tools and advanced proficiency in Excel / Google Sheets (formulas, pivot tables, Power Query); • Excellent understanding of unit economics and marketing metrics (CAC, LTV, ROI, CPA, etc.); • Practical experience in analyzing advertising campaigns, funnels, and conducting A/B tests; • High level of systemic thinking, attention to detail, and ability to argue conclusions with data.
⭐ Will be a plus: • Experience in FinTech, Microfinance Organizations, banks, or E-commerce; • Experience with GA4, GTM, Adjust, AppsFlyer; • Experience in setting up, optimizing, and automating CRM funnels and trigger campaigns.
💳 Conditions and compensation: • 1st month (probationary): 1,000 USDT (fixed); • From the 2nd month: 900 USDT (fixed) + 300 USDT (KPI) • Format: Fully remote work (Remote); • Schedule: 5/2, full-time.