Influencer / Affiliate Marketing Manager

📍__HR Tech startup | remote | B2B contract, full-time, long-term__

Responsibilities

• Search, selection, and recruitment of influencers, creators, and micro-creators (US market)
• Outreach and communication with creators: initial contact, sending briefs, negotiations, agreement on terms, closing deals
• Coordination of content plans, deadlines, and work results
• Monitoring of performance metrics: reach, engagement, clicks, conversions
• Maintenance and support of the creator database
• Participation in the development of briefs and management of creative processes (UGC, video content, etc.)
• Building and developing long-term partnerships with influencers and agencies
• Monitoring of social media trends and algorithm changes
• Collaborative work with the marketing team on campaigns and activities on Instagram and TikTok platforms
• Optimization of the creator and partner work funnel with a focus on ROI

Requirements

• 2+ years (or more) of experience in influencer marketing, creator management, affiliate or digital marketing
• Experience working with the US or UK market is a plus
• English proficiency level B2 or higher is required
• Strong communication and negotiation skills
• Confidence in direct outreach and end-to-end management of collaborations
• High level of organization and attention to detail
• Understanding of UGC formats and the structure of creator briefs
• Good knowledge of Instagram, TikTok, and US social trends
• Analytical, data-driven approach to work
• Ability to work at a fast startup pace
• Understanding of the principles of social algorithms and influencer platforms

✉️ vishneuskaya.iryna@gmail.com