RocketHuntSmart job search
Reach out directly about this role
By city
3-5 years
Experience
Full-time
Employment
Hybrid, Onsite
Work Format
Middle
Grade
Data Science & ML
Specialization
FinTech
Industry
Corporation
Company Type
ML Developer in Fintech
Our team is involved in the development and implementation of applied ML solutions for Yandex's fintech products. We are responsible for the entire model lifecycle: from data discovery and preparation, building and training ML models to their deployment into production and subsequent maintenance of their stability. This approach allows us to directly influence the product and evaluate results based on business metrics.
Read more about what we expect from our future colleague.
Customer LTV (Lifetime Value) Forecasting Using ML models, we forecast the long-term value of each customer for the company. This allows us not just to segment the audience but to build a customer-centric strategy: optimize marketing costs, develop personalized offers, and, as a result, directly influence the key financial metrics of the business.
Customer Churn Probability Modeling (Churn Prediction) Retaining an existing customer is cheaper than acquiring a new one. Churn prediction models are a tool for targeted and timely intervention, allowing us not only to reduce losses but also to guarantee a stable income stream from the core customer base.
Building Uplift Models for Communication Optimization We determine which communication will be most effective for which users. As a result, we minimize irritation from spam and optimize advertising costs, increasing the effectiveness of each communication.
Developing Personal Recommendation Models Personalized recommendations significantly improve the user experience, helping customers find what they need faster and discover new features of our services. This directly leads to increased engagement, product usage depth, and conversion to target actions, which ultimately enhances customer loyalty and revenue.
Modeling Customer Income and Financial Behavior Based on customer activity in Yandex services, we predict customer income and financial behavior. This allows us not just to guess needs but to create offers that perfectly match a person's financial profile and life situation.
More about ML at Yandex — in the channel Yandex for ML