Digital Communications Manager

Company: OTP Bank. Business Location: Moscow

Who we are looking for:

A Digital Communications Manager for the Employer Brand Development Department

Responsibilities:

• Develop and implement an SMM strategy: define goals, select channels, create a content plan, and ensure its alignment with the company's business objectives;
• Manage the SMM direction: coordinate agencies and in-house teams, monitor KPIs, content quality, and adherence to Tone of Voice;
• Generate ideas and manage content: gather information, prioritize news topics, edit materials before publication;
• Develop the company's presence on Habr: identify and nurture internal experts, mentor authors, edit and publish materials;
• Manage the HR brand on digital platforms: maintain the relevance of pages on hh.ru and Dream Job, work on job conversion and employer reputation;
• Manage the department's budget and handle documentation: control invoices, contracts, and procurement processes.

What we expect from a successful candidate:

• At least 3 years of experience in a similar role;
• Higher education;
• Flexibility and adaptability, creativity;
• Ability to work in a team;
• Understanding of how digital channels work, knowledge of the specifics and algorithms of popular platforms;
• Understanding of how to create and distribute content that attracts and retains an audience.

What we offer:

• Stable income: salary + quarterly bonus;
• 5/2 schedule, 9 AM - 6 PM;
• Hybrid work format.