What You’ll Be Doing

• Build and maintain end-to-end product and marketing analytics.
• Configure analytics systems in GA4, GTM, and Yandex.Metrica.
• Integrate analytics platforms with CRM systems, Search Console, and external services.
• Validate UTM tagging accuracy and ensure data quality.
• Translate business requests into metrics, reports, and dashboards.
• Collaborate with marketing and development teams, supporting analytics tasks through implementation.
• Audit the analytics architecture and identify growth opportunities.

What We Expect From You

• Strong hands-on experience with GA4, GTM, and Yandex.Metrica.
• Experience working with BigQuery and SQL.
• Skills in building reports and dashboards in Looker Studio and/or Power BI.
• Solid understanding of web analytics, attribution models, funnels, and product metrics.
• Experience working with Measurement Protocol and APIs.
• Ability to translate business requirements into technical and analytical tasks.
• Understanding of working with large-scale datasets.
• Strong sense of ownership, attention to detail, and proactive mindset.

Nice to Have

• Experience setting up Server-Side Tracking.
• Experience designing ETL pipelines.
• Experience working with advertising platform APIs and marketing integrations.