Creative Project Manager (YouTube+ Short-Form Distribution) - Remote

At Novakid, we are on a mission to build the world’s best online education platform for children. With over 100,000 students and 4,000 teachers, Novakid is already one of the most popular language learning platforms for children aged 4–12 across Europe and Asia.

About the role

We are building a new interactive entertainment project for families (parents + children) — with YouTube as the main platform and content home.

Short-form content (TikTok, Instagram Reels, YouTube Shorts) will serve as the acquisition engine: hooks, teasers, cliffhangers, and emotional moments designed to drive viewers to the main YouTube episodes.

You will own the creative direction for both long-form and short-form — ensuring every piece of content works together as a system, not separately.

Before we invest in full production, we will first test concepts using short-form content to measure audience demand, engagement, and intent to watch longer episodes.

Cultural & Audience Insight

• Ensure concepts resonate with parents culturally and emotionally, with a focus on the TR market
• Anticipate cross-cultural interpretation, humor, and sensitivity
• Keep Novakid relevant to real parent conversations, not marketing narratives

What you have done before (real experience we need)

• You have concepted and led production of long-form YouTube content (8–20+ min) — episodic, story-driven, with clear hooks and payoff.
• You have successfully repurposed long-form content into short-form trailers/teasers that drove measurable traffic back to YouTube.
• You have tested content concepts using only short-form (TikTok, Reels, Shorts) before investing in full episodes — and can show examples of how you made that decision.