Location: Remote, time difference with Moscow +-3 hours
Probationary period: up to 2 months
Grade: from 3 years of experience in marketing
Influence Marketing experience is mandatory!
A marketing agency specializing in scaling businesses through influence marketing is looking for a project manager who understands the specifics of the agency model and can manage blogger campaigns from launch to results.
Requirements:
- From 3 years of experience in influence marketing;
- Experience in a marketing agency specializing in bloggers / influencer marketing;
- Practical experience managing multiple client projects simultaneously;
- Understanding of how the following work:
- purchasing integrations from bloggers
- working with micro and macro-influencers
- agency economics and profitability
- Experience with metrics: CPM, CPI, CPA, reach, engagement, ROMI;
- Ability to manage processes, not "do everything with your own hands";
- Experience communicating with clients at the management / marketing director level;
- Education: preferably higher or specialized education;
- Additional professional training: specialized courses and trainings.
Tasks:
- Managing client influence marketing projects from start to scaling;
- Planning and managing advertising campaigns with bloggers (TikTok, YouTube, Shorts, Reels, etc.);
- Assigning tasks to the team: account managers, blogger managers, analytics, creative;
- Monitoring deadlines, budgets, and KPIs (reach, CPM, CPI, installs, ROMI);
- Communication with clients: statuses, reports, defending results, managing expectations;
- Launching and controlling test hypotheses (A/B/C scenarios, offers, formats);
- Scaling successful campaigns (increasing integration volume, optimizing economics);
- Risk management: integration failures, blogger replacements, plan adjustments;
- Collaboration with analytics and participation in shaping client go-to-market strategies.
Looking forward to your CV – in my Telegram: @annanapreeva