SMM Manager

Responsibilities:

• Develop and approve a content plan for the month for SberPravo channels (Telegram, VK, Dzen)
• Create and publish content on time: at least 5 posts per week (texts, selection/briefing for visuals for design, short videos/Reels)
• Adapt complex legal topics and cases into an understandable, engaging format for MMb and B2B audiences
• Audience communication: moderate comments, answer frequently asked questions, handle negative feedback according to approved scripts
• Interact with internal experts (lawyers, product managers) to obtain factual information and insights
• Prepare a monthly analytical report: dynamics of reach, engagement (ER), audience growth, and optimization recommendations

Requirements:

• At least 1–2 years of SMM experience in B2B, FinTech, LegalTech, or consulting (portfolio required)
• Excellent written Russian: ability to write grammatically, structurally, and without bureaucratic language
• Understanding of Telegram and VK algorithms and specifics
• Skills in working with graphic editors (Figma, Canva, or similar) at a level sufficient to create simple, stylish mockups and covers
• High level of self-organization and responsibility for meeting deadlines

Conditions:

• Fully remote work. You plan your own time; the main thing is quality results within agreed deadlines
• Compensation: fixed monthly payment of 80,000 rubles + bonus for achieving KPI (e.g., target audience growth or meeting reach targets)
• We provide access to a database of real cases, expert comments from our lawyers, and analytics
• Opportunity to work with products used by tens of thousands of entrepreneurs across Russia and enhance your portfolio with a case study from a brand of Sber's level