MTS is looking for a Digital Platform CPO.
MTS is a digital ecosystem. They create and develop services in the fields of mobile communications, big data, artificial intelligence, cloud storage, media, and finance – all of which make people's lives easier and more interesting.
The team is seeking a Digital Platform CPO for the "Digital Product Showcase for Business Market" functional group. This position is responsible for developing the website as a channel for attracting and selling B2B solutions. The task is to transform the website into an effective sales tool that not only generates leads but also qualifies them, simplifies the sale of complex solutions (from cloud services to IoT), and helps work with large businesses.
What you will be doing:
- Developing the website as a sales channel: from traffic to deal;
- Increasing conversion at all stages of the funnel;
- Increasing the share of online/partial online sales;
- Packaging products and solutions. Forming clear proposals. Developing product pages and service packages;
- Developing content that helps sell: case studies, industry solutions, descriptions of complex products (especially for medium and large businesses);
- Improving user experience: optimizing scenarios, conducting A/B tests;
- Working with analytics: analyzing the funnel and user behavior, making data-driven decisions;
- Interacting with marketing, product, sales, and IT teams.
What we expect from you:
- Experience in managing a website or digital product for at least 3 years;
- Understanding how a website affects sales and revenue;
- Experience working with conversion rates and funnels;
- Experience in B2B products;
- Experience creating content used in sales (case studies, solutions, product materials);
- Experience in telecom, fintech, SaaS, or marketplaces will be a plus;
- Experience working with complex products and long sales cycles;
- Experience developing self-service scenarios.
What we offer:
- Voluntary medical insurance from the first month of employment, including dentistry. We also cover 50% of the VMI policy cost for relatives;
- Accident insurance from the 1st month of employment. Material assistance in difficult life situations;
- General practitioner appointments and massage at the office. Psychologist consultations and an employee support program;
- Vacation of 28 calendar days + 3 days for irregular working hours;
- Compensation for employee-selected expenses, e.g., for sports, mortgage, or food. Special offers from partners and discounts on MTS ecosystem products;
- Mobile communication at the company's expense and preferential tariffs for loved ones;
- Subscription to the online cinema KION, MTS Music service, MTS Lines book service, unlimited messengers and social networks;
- Own corporate university, online library, and paid external training for career development.
