FUNNELS AND LEAD GENERATION MARKETER (HANDS-ON)

Company: Proxima Eight Industry: Business Setup, Compliance

We are looking for a hands-on marketer who can not only launch advertising but also independently build a lead generation system: find and test new acquisition channels, create offers and funnels, launch advertising campaigns, automate lead processing, and analyze the journey from the first touch to the deal. We need a person who implements their hypotheses themselves, rather than just forming a strategy and delegating tasks to other specialists.

• Development and launch of marketing funnels from scratch: from the first touch to a lead / meeting with BD
• Search and testing of non-standard methods for attracting B2B clients
• Formulation of offers, USPs, lead magnets, and ad creatives
• Launch and optimization of advertising campaigns: Meta Ads, Google Ads, and other relevant channels
• Creation and launch of landing pages, lead forms, chatbots, email and Telegram recruiter contact
• Creation of advertising creatives, including static and video creatives
• A/B testing of offers, audiences, creatives, landing pages, and funnels
• Setting up integrations and automations: transferring leads to Telegram, Google Sheets, CRM, and other systems via Make, Zapier, webhooks, Apps Script, and similar tools
• Use of AI tools for content creation, creatives, analysis, and marketing automation
• Setting up and maintaining marketing analytics: CPL, CPA, CAC, conversion rate, ROI/ROMI, and other metrics
• Analysis of lead quality in collaboration with the BD team and funnel optimization based on actual sales, not just the number of applications

Experience: 2 to 4 years

• 2+ years of experience in performance / growth marketing
• Practical experience in building marketing funnels from scratch
• Ability to independently launch and optimize advertising campaigns
• Experience in creating and testing offers and ad creatives
• Experience with landing pages, lead forms, chatbots, and nurture sequences
• Experience setting up automations using Make, Zapier, webhooks, Google Apps Script, or similar tools
• Ability to create basic ad creatives and video creatives independently
• Confident work with AI tools
• Good understanding of marketing analytics and unit economics
• Understanding of the specifics of B2B and high-ticket services

Candidates from Russia and Belarus are not considered!

Format: remote Employment: Part-time Salary: from 1000 usd