Title: Brand Manager Project Europe
Company: United Confectioners
Location: Moscow
Experience: 1 to 3 years
Responsibilities:
- Development and implementation of marketing strategies for brands in the European market.
- Analysis of the market, consumer trends, competitive environment, and categories.
- Definition of the target audience and formation of brand positioning, considering the specifics of European markets.
- Interaction with local partners, distributors, agencies, and other external contractors.
- Setting tasks and coordinating the work of a cross-functional team. Monitoring the implementation of marketing activities and compliance with brand standards.
- Preparation of analytics, reporting, and recommendations for brand development.
- Participation in launching new products to the market and developing the existing portfolio.
- Monitoring sales and key marketing indicators, forming proposals for their improvement.
Requirements:
- Brand Manager experience of at least 1 year. Experience with FMCG brands, preferably in the food, confectionery, or beverage category.
- Practical experience in developing and implementing marketing strategies.
- Experience in launching and promoting products in new markets.
- Ability to work with marketing analytics, research, and financial indicators.
- Project management and cross-functional team interaction skills.
- English language — required. Spanish language — will be a strong advantage.
- Strong presentation, communication, and negotiation skills.
- Systems thinking, independence, results orientation.
Conditions:
- Work in the largest confectionery holding in the Russian Federation.
- Official employment in accordance with the Labor Code of the Russian Federation.
- Official salary.
- Complex and interesting projects.