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5 months ago
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Grade
Lead
Experience
from 3 years
Employment
Full-time
English Level
C1 - Advanced
Relocation
Cyprus, Limassol
By city
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🚀 Product Marketing Lead
We build products for teams managing high-volume outbound communication — from message delivery to post-click performance.
Our platform covers: • routing & deliverability • domain management • fallback logic • traffic quality visibility • conversion optimization
We’re looking for a Product Marketing Lead to build the product marketing function from scratch and become the bridge between product, market, and sales.
What you’ll do: • Define ICPs and target segments • Develop positioning, messaging, and GTM strategy • Package products into clear use cases and offers • Support sales with enablement materials and active deals • Analyze funnel performance and improve conversion • Run customer interviews and validate market assumptions • Drive content strategy (cases, insights, research)
What we’re looking for: • 3+ years in B2B SaaS / infrastructure / martech / fintech / iGaming • Strong PMM fundamentals: ICP, positioning, messaging, GTM • Experience with enterprise or complex sales cycles • Strong analytical and market research skills • Ability to turn technical products into compelling narratives • Fluent English
➕ Nice to have: Experience in iGaming, affiliate marketing, or other high-risk industries.
