Senior Influence Affiliate Manager
Hello! We are developing Riorise — a mobile MMO RPG. The game combines open-world, roleplay RP, life simulation, racing, and a social sandbox, where thousands of players interact in real-time.
We are looking for an Influence & Affiliate Marketing Manager.
What you will be doing:
- Define and implement a global influence and affiliate marketing strategy for product growth in key markets;
- Lead the development of two areas: paid integrations with influencers and affiliate programs;
- Build and scale the blogger ecosystem: from top-tier influencers to long-tail community creators;
- Establish systematic scouting, development, and relationship management with bloggers on platforms like YouTube, Instagram, TikTok, Twitch, Kick, and others;
- Develop and optimize a creator affiliate program (revenue share, CPA, hybrid models), including partner motivation and retention;
- Be responsible for the performance of the entire funnel: from awareness (CPM) to monetization (LTV), including CPI, ROAS (D3/D7/D14+) and retention;
- Implement and develop an attribution system (promo codes, deep links, App Store / Google Play referrer tracking);
- Together with analytics, establish a data-driven approach: dashboards, forecasting, incrementality, and channel impact on business metrics;
- Manage budgets (including 6-7 figure quarterly spends), ensuring maximum ROI;
- Test new hypotheses, channels, and formats, quickly scaling successful solutions;
- Manage the team and build processes within the area (if a team exists / with prospects for growth).
What is important to us:
- 3+ years of experience in influence / affiliate marketing in gamedev;
- Deep expertise in a performance-oriented approach: blended ROAS, LTV, cohort analysis, incrementality;
- Practical experience working with attribution (AppsFlyer, Adjust, Branch or equivalents);
- Experience building and scaling affiliate or influencer programs from scratch or in an active growth stage;
- Possession of a strong network of contacts (agencies, influencers) in LATAM / MENA / SEA regions.
Bonus points:
- Experience working with major influencers (top-tier creators) and multi-million integrations;
- Launching and promoting projects in action / shooter / open-world genres;
- Own pool of direct contacts with key influencers in target regions;
- Understanding the specifics of RP projects and experience interacting with gaming communities (e.g., GTA RP);
- Experience building teams and managing multiple streams of influence/affiliate activities.
What we offer:
- Fully remote work;
- Flexible schedule — we focus on results, not hours;
- Working on a growing gaming project with an active community and the ability to directly influence product development;
- Fast iterations and minimal bureaucracy — decisions are made quickly, ideas can be implemented without lengthy approvals;
- Private health insurance after the probation period.
