Senior Media Buyer (Google ads)

Senior Media Buyer (Google ads)

An international fintech company with its own online product in the trading segment is looking for a Media Buyer to launch the Google ads direction.

📍(Fully remote)

📌What you will do:

• Launch and scale campaigns in Google Ads (Search, Display, YouTube, Performance Max) and DV360.
• Set up media plans and procurement strategies for foreign markets.
• Work with CM360 for Floodlight conversion tracking and attribution analysis.
• Test hypotheses, analyze the funnel from CPC to FTD and ROI.

📌Main requirements:

• 3+ years of experience in Google Ads and DV360 with budgets from $50K/month.
• Understanding of Google moderation in the high-risk segment.
• Experience with Campaign Manager 360 (Floodlight tags, integration with DV360).
• Deep knowledge of unit economics (CPL/FTD/ROI/LTV).
• Knowledge of the specifics of LATAM, Asia, Middle East, and Africa markets