Senior User Acquisition Manager
We are looking for a high-autonomy Senior UA powerhouse to join our Paid Search Squad, owning Google Ads end-to-end (Search, GDN, DemGen, PMax). If you're a seasoned UAM with a proven track record of scaling paid channels (Meta, TikTok, etc.) and your Google Ads experience is slightly lighter - we should still talk.
What You'll Do:
- Strategic Scaling of Paid UA: Plan, execute, and own your strategy to hit KPIs. You are building a scalable UA engine across Google and beyond.
- Extreme Ownership & Prioritization: You own the goals, not the tasks. We provide the resources and the "Why"; you define the "How". Something blocks you? Your manager's only job is to remove it. No hand-holding, no micro-management - just results.
- Lead Creative Testing Frameworks: Build and manage predictable, scalable frameworks for testing thousands of creatives. You know how to find a winner, why it won, and how to replicate that success at scale.
- Aggressive Budget & ROAS Management: Responsible for dynamic budget allocation to maximize ROAS. You decide where the next dollar goes.
- Creative, MarTech & Growth Collaboration: Guide the creative team's focus, forecast asset delivery, write airtight technical requirements for MarTech, and collaborate with Growth. Every department is deep in UA context - that's how we move fast.
- Data Deep-Dives & Growth Execution: You live in the metrics. You dig into LTV, monetization, and web funnels when something feels off. If a number moves, you're the first to ask "Why?"
- Analytics Mastery (SQL & Dashboards): Data-literate by default. Whether it's a quick SQL slice or a full dashboard build - you don't wait for someone else to pull it for you.
What We're Looking For:
- Experience with medical verticals under strict policy regulations or healthtech/wellness (Strong advantage)