for setting up and managing advertising campaigns on VKontakte, working in a team without client communication.
Tasks:
- Analysis of the niche, product, and target audience of clients.
- Development of a promotion strategy on VKontakte, including TA segmentation, creation of offers, hypotheses, and traffic funnels.
- Launching and managing advertising campaigns in VK Ads.
- Assigning tasks to designers for creative development.
- Systemic testing of hypotheses for each project.
- Preparation of reports and control of key metrics (CPL, quantity and quality of leads).
Requirements:
- Experience in VK from 1.5–2 years
- Ability to work with analytics and calculate key metrics
- Knowledge of tools for audience parsing and automation
- Responsibility, initiative, and readiness to work for results
Conditions:
- 4–5 active projects simultaneously.
- Fully remote work with a flexible schedule
- Opportunity to work on interesting and large-scale projects
- Wide opportunities for professional growth and development
Skills:
- VK Ads
- audience parsing
- analytics
