Traffic Manager / Targetologist

Responsibilities:

• Setting up, launching, and regularly optimizing targeted advertising on major social and content platforms (main focus — Telegram Ads and TikTok Ads).
• Daily monitoring and control of key performance indicators (CPL, CPA, ROI, ROAS).
• Conducting A/B tests: verifying new hypotheses, approaches, and ad formats.
• Searching for working combinations and scaling effective advertising campaigns.
• Independent creation of advertising materials (preparing texts, selecting, cutting, and basic editing of graphic/video creatives).
• Data collection and regular reporting in Excel / Google Sheets.

Requirements:

• Basic knowledge of internet marketing, understanding the principles of ad auctions and optimization algorithms.
• Basic skills in working with graphic or video editors, AI tools, for independent creation of creatives.
• Ability to work with analytics and numbers, technically minded.
• High level of attention to detail, perseverance, and readiness to work with large volumes of information.
• Independence, result-orientation, and ability to complete tasks.
• Experience with advertising cabinets or completion of specialized courses will be an advantage.
• Experience in independent setup and management of advertising campaigns in Telegram Ads and/or TikTok Ads for 1 year or more.

Conditions:

• Fully remote work format, full-time employment.
• Work schedule: Full-time, remote format with high engagement. Schedule and working hours are discussed individually.
• Stable salary: fixed part + KPI (bonus part for meeting planned targets).
• Opportunity to directly influence your earnings and promptly scale successful campaigns.
• In-team training, a clear task system, and support during the adaptation phase.
• Final terms and working capital volumes will be discussed during the interview.