SOFIS — a group of companies. We produce decorative and skincare cosmetics.
We are inviting a "Targetologist" to join our team.
SOFIS – is 15 years of stable successful work, it is 2 international BEAUTY brands in the portfolio – 7DAYS and B.COLOUR PROFESSIONAL, 2 headquarters (Moscow/Milan) and 200 employees.
SOFIS - is 40,000 points of sale: in Russia and 60 countries worldwide.
Our clients: Zolotoye Yabloko, Podruzhka, L'Etoile, Druni, Douglas, Drogas, Watsons. Major global marketplaces: Amazon, WB, OZON.
WHO WE NEED:
A specialist in managing advertising campaigns with at least one year of experience in e-commerce or the beauty industry. The candidate must possess competencies in the full cycle of setting up and managing advertising in TikTok Ads Manager, Meta Ads Manager, and Google Ads.
WHAT YOU NEED TO DO:
- Set up, manage, and optimize advertising campaigns in TikTok Ads, Meta Ads, Google Ads, Yandex Direct at all stages (launch, optimization, scaling);
- Test creatives, audiences, and marketing hypotheses;
- Analyze key performance metrics: CPA, ROAS, CTR, CPC;
- Build sales funnels and implement retargeting strategies;
- Ensure interaction with the content team (SMM managers, designers, production) for the creation of advertising materials;
- Prepare regular reports with analytical conclusions and recommendations for improving performance.
WE EXPECT FROM THE CANDIDATE:
- Proficient use of TikTok Ads, Meta Ads, Google Ads advertising platforms;
- At least one year of experience in targeted advertising (experience in e-commerce or beauty is preferred);
- Understanding of the impact of creative solutions on the final results of advertising campaigns;
- Ability to analyze data and make informed decisions based on metrics;
- Systematic tracking of current trends and modern performance marketing.
We offer:
- Remote employment format
- Voluntary medical insurance (Ingosstrakh, Medsi);
- Flexible start to the workday from 9:00 to 18:00 / from 10:00 to 19:00
- Creative and cozy office within walking distance of m. Dmitrovskaya, Design Factory "Flacon";
- We offer interesting work in a dynamically developing company, training, and opportunities for professional and material growth.
7 reasons to work at SOFIS:
- SOFIS — An International group of companies. We produce decorative and skincare cosmetics, combining an expert approach with global thinking.
- SOFIS — With a strong foundation, which develops steadily and withstands any market and time challenges. Here you build your career in a stable company, without fearing unpredictability.
- SOFIS — Real growth opportunities - We don't just set ambitious goals — we provide resources and support for your professional and personal development. In our team, you can grow and reach new heights together with strong and experienced colleagues.
- SOFIS — Fair and decent pay - Your work will be valued. At SOFIS, you can earn a decent living and build financial independence, gaining motivation to move even further.
- SOFIS — A product you can trust - We don't just create cosmetics — we create products that truly improve people's lives. Working here is participating in the creation of beauty and health that millions trust.
- SOFIS — A team where you are valued - SOFIS is for people of action, energy, and creativity. We support each other and value everyone's contribution because we believe: together we are stronger.
- SOFIS — A culture of openness and support - Corporate spirit is not empty words. It's daily mutual understanding, honesty, and support that help you unlock your potential and be yourself.
- SOFIS — Honesty and transparency - We build relationships on trust and open dialogue. Here, every voice is heard, and decisions are made transparently and fairly.