Hello! We are RBC Courses — a new product within the RBC company, which is at the very beginning of its development and is being created as an independent direction with great ambitions.
Our main goal in the new year is to build a sought-after marketplace in the EdTech field that will solve real user problems, connecting hundreds of online schools with students, helping them acquire new skills and knowledge or improve their qualifications.
Main tasks:
- Collect a system of metrics for the new product;
- Create new and develop existing dashboards that will help answer questions about what is happening with the product;
- Generate and test product hypotheses based on research of existing scenarios and user data;
- Analyze product and marketing mechanics based on data;
- Formulate product insights and translate data into understandable recommendations for the Director of Product, Marketing, and the rest of the business;
- Look for growth points for both individual areas and the product as a whole, conduct A/B tests;
- Conduct adhoc analysis of user behavior data;
- Work with imperfect data: search for errors, anomalies, duplicates, missing values;
- Maintain reporting.
Our expectations:
- Experience with product metrics: DAU/MAU, CAC, LTV, ARPU, CR, CTR, NPS, etc., understanding their interrelationships and excellent knowledge of SQL;
- Have experience creating dashboards in Tableau or another BI system;
- Deep understanding of web analytics systems (Yandex.Metrika, GA4, Google Analytics, Power BI, Data Studio) etc.;
- Understanding of marketing attribution (multi-touch, last-click, data-driven models) and cohort analysis;
- Experience working with data from advertising accounts (Yandex Direct, Google Ads, VK Ads – at the level of understanding data structure, not campaign launching);
- Experience integrating data from various sources (advertising accounts + product analytics + CRM) into a unified reporting system;
- Initiative and independence — have the desire to grow and develop;
- Proactivity and product thinking: interest in how analytics affects product growth and user value;
- Good communication skills: ability to argue conclusions and defend positions based on data;
- Experience working in large businesses with large volumes.
Why it's interesting to work with us:
- A new product within a large company — you can influence everything from the very beginning;
- Analytics is not "reports for the sake of formality", but a real growth tool;
- Quick decisions, minimal bureaucracy;
- Opportunity to grow analytics and the product along with yourself.
We offer:
- Remote work within the Russian Federation or an office in Moscow, flexible schedule;
- Provision of modern equipment;
- Voluntary medical insurance from the first month of work;
- Friendly professional colleagues.