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REMOTE | FULL-TIME | LEPTA GAMES
We are looking for a creative producer / advertiser creative designer for full-time work with a midcore RPG mobile game.
We need not just a motion designer who can beautifully assemble a video according to the brief. We are looking for someone who understands why game creatives work, can independently come up with hypotheses, and is capable of using modern AI tools to very quickly turn ideas into dozens of high-quality options for testing.
— Developing concepts and hypotheses for advertising creatives.
— Creating video and static ads for Meta, TikTok, Google Ads, and other UA channels.
— Working with game mechanics, characters, UI, gameplay, and various advertising scenarios.
— Analyzing competitor ads in RPG, strategy, and related genres.
— Finding working patterns, hooks, visual solutions, and adapting them to our game.
— Creating a large number of variations of successful concepts.
— Working together with the UA and game team, analyzing test results, and launching subsequent iterations based on them.
— Gradually building an AI-first pipeline for advertising creative production within the studio, allowing for more experiments faster and cheaper than traditional production.
— AI is a key part of this position. Very deeply and practically using AI at various stages of production: generating characters, environments, objects, and advertising scenes. Generating and editing video. Maintaining character consistency and visual style. Creating variations of existing content. Voice, sound, and music generation. The specific set of tools is not critical. It could be Flux, Midjourney, Kling, Veo, Runway, ComfyUI, Photoshop AI, ChatGPT/Claude, and other modern tools.
— Experience in creating advertising creatives for mobile games.
— Experience working with RPG, strategy, 4X, survival, midcore, or similar genres.
— Understanding that an advertising creative is primarily a performance tool, not just a beautiful video.
— Good visual taste and a sense of dynamics.
— Independence: the ability to go from idea to finished creative without a detailed brief.
— Very high level of proficiency with modern AI tools.
— Willingness to constantly learn new models and change your production pipeline as AI develops.
— Experience working with successful mobile gaming projects.
— Understanding of key performance metrics: CTR, IPM, CPI, ROAS
— Basic understanding of Unity and the ability to independently obtain necessary game scenes and materials.
— Experience in automating the production of a large number of creative variations.
Our goal is to build a process where, thanks to AI, a small team can test a volume of ideas that previously required an entire creative department.
— Full-time.
— Remote work.
— Long-term cooperation.
— Flexible schedule, result and speed are more important.
— Minimum bureaucracy and significant influence on how the creative production direction will be organized.
yesterday
Grade
Senior
Work Format
Remote
Employment
Full-time
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