2. Reputation Management & PR

• Own Unlimit's presence across review platforms, directories and comparison sites, ensuring profiles remain accurate and up to date.
• Run review-generation initiatives and respond to public reviews in line with brand guidelines.
• Monitor brand mentions, sentiment, media coverage and share of voice, providing regular insights and recommendations.
• Support PR activities including media lists, award submissions, newsroom updates and thought leadership placements.
• Coordinate reputation management by escalating issues, supporting crisis communications and improving branded search visibility.
• Share customer and market insights with Product, Support and Commercial teams.

3. Affiliate, Publisher & Partner Marketing

• Manage Unlimit's affiliate and referral programme, including partner recruitment, onboarding and performance.
• Develop relationships with publishers, comparison sites, industry media and strategic partners.
• Coordinate co-marketing campaigns, sponsored placements and partner content.
• Ensure partner materials remain accurate, compliant and aligned with Unlimit's brand.
• Track affiliate performance, ROI and attribution, working with Marketing Operations, Analytics and Finance.

4. Analytics & Reporting

• Monitor KPIs across email, reputation and affiliate marketing.
• Benchmark Unlimit's reputation and partner presence against key competitors.

5. Cross-Functional Collaboration

• Partner with Product Marketing on launches and GTM campaigns.
• Support events and webinars through email campaigns and partner promotion.
• Contribute to marketing planning, vendor management and marketing technology initiatives.

Required Experience & Qualifications:

• 3+ years across marketing communications, PR, affiliate/partner marketing or brand management — ideally in B2B, fintech, payments, SaaS or another regulated sector.
• Hands-on email marketing experience: building and sending campaigns in a marketing platform (HubSpot, Salesforce, Braze, Klaviyo, Mailchimp or similar), with a working understanding of segmentation and deliverability.
• Demonstrable online reputation management experience — review platforms, public response handling, listening tools (Brandwatch, Meltwater, Mention, Sprout Social or equivalent) and sentiment reporting.
• Experience running or supporting an affiliate, referral or publisher programme, including tracking, attribution and commercial negotiation.
• Excellent written English and strong editorial judgement, especially for public-facing and sensitive responses.
• Working knowledge of GDPR, consent-based marketing and advertising-disclosure requirements.
• Comfortable with analytics: GA4, Looker Studio or equivalent, plus confident spreadsheet reporting.
• Experience operating across multiple regions and time zones.