B2B SaaS / FinTech** Kanzum is a B2B fintech platform building embedded financial infrastructure and cross-border payment solutions across Africa, MENA, and Asia. We’re looking for a Performance Marketing Specialist (Middle / Senior / Lead) to take ownership of paid acquisition and help build a predictable system for generating high-quality B2B leads. What you’ll do: — Launch, manage, and optimize Google Ads, LinkedIn Ads, Meta Ads, and other paid channels — Manage advertising budgets and scale successful growth hypotheses — Run A/B tests across creatives, audiences, and landing pages — Analyze the full funnel from click to deal and improve CPL and conversion rates — Work with HubSpot, Apollo, Clay, and marketing analytics — Partner closely with the CMO and Sales team to improve lead quality and grow pipeline — Explore new acquisition channels and growth opportunities What we’re looking for: — 3+ years of experience in Performance Marketing, Growth Marketing, or Paid Acquisition — Experience in B2B SaaS, FinTech, AI, or other tech companies — Strong hands-on experience with Google Ads and LinkedIn Ads — Experience with Meta Ads and other paid channels — Understanding of the full customer journey from acquisition to revenue — Experience with HubSpot or similar CRM platforms — Experience with Apollo, Clay, or similar data enrichment tools — Strong analytical and data-driven mindset — English level: B2+ / C1 Nice to have: ABM experience, long B2B sales cycles, GA4, Looker Studio, SQL, marketing automation, and AI tools such as ChatGPT, Claude, or Gemini. 🌍 Remote 🕐 Full-time If you’re passionate about performance marketing and know how to turn paid acquisition into real pipeline and revenue — we’d love to hear from you. 📩 : https://t.me/hrliuba