What you will be doing

• Be responsible for the production of motion creatives for performance campaigns and lead this area.
• Research the market and form a creative strategy — this is the main priority of the role.
• Create and organize the production of dozens of high-quality video and static creatives per week.
• Independently work on motion creatives, combining it with the functions of a creative producer and project manager.
• Create performance creatives using AI.
• Interact closely with UA, marketing, and creative teams.
• Conduct creative experiments and refine creatives based on their performance data.
• Work primarily with Meta, Google, and TikTok.
• Maintain a balance between speed, quality, and scalability of production in an environment focused on measurable results.
• Help build and scale processes for a growing motion team.

What we expect from you

• From 3 years of experience in the role of creative producer, motion producer, or creative lead with a focus on motion.
• A producer's approach to work and a wide range of competencies in creative and motion production.
• Proven experience in managing the production of a large volume of video creatives without loss of quality.
• Practical experience in performance marketing: with paid social media advertising, UA or growth teams. Not only portfolio work is important, but also creatives that have actually been tested in advertising campaigns.
• Understanding of what makes video creatives effective on Meta, Google, TikTok, and similar platforms.
• Ability to both independently create creatives and work at a strategic level.
• Understanding of the basics of performance marketing and ad buying, including confident knowledge of tracking and the mechanics of advertising campaigns.