Title: Communications Manager for Educational Projects
Company: VK
Location: Moscow
Experience: 3 to 6 years
Tasks
- Participate in the formation and implementation of the VK educational projects communication plan for youth
- Find and create news pegs for promoting the company's educational products and initiatives
- Promote the expertise and speakers of the educational direction in mass media and new media: prepare pitches, organize publications of expert columns, interviews, and comments
- Work with texts — write, edit, and publish articles, press releases, talking points for speakers
- Initiate research, prepare special projects, adapt communications for different platforms and audiences
- Organize the participation of experts and speakers from the educational direction in events, conferences, and podcasts
- Monitor the educational agenda and key market news, manage brand reputation in this area
- Prepare presentations and reports, maintain a database of mass media and new media for educational topics
Requirements
- Education in PR/Communications/Journalism
- Understanding the specifics of working with a youth audience
- Work experience in PR in a similar position
- Ability to transform educational direction tasks into key messages and PR tasks
- Ability to create news pegs and manage their follow-up
- Developed communication skills, willingness to build relationships with internal and external clients
- Experience in team management, complex processes, and quick immersion into new topics
- Initiative, responsibility, and readiness to work for results
