12 days ago
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Grade
Senior
English Level
B2 - Upper-Intermediate
By job title
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A new ambitious casino/betting project on Tier1 (DE, IT, AT, CH, CA, AU) On the SoftSwiss platform We are looking for an experienced specialist who will lead work with VIP clients And subsequently build their own VIP Support team
· 📌 Responsibilities: · Work with VIP players, individually and precisely develop various bonus strategies, CRM strategies · Develop and launch VIP promotions and bonus mechanics · Segment players and create targeted segments · Formulate and implement a VIP communication coverage plan for key segments and scenarios · Control and develop CRM chains in all regions · Develop retention and reactivation mechanics for VIP players · Analyze the success metrics of the project's VIP segment · Monitor the effectiveness of CRM communications and customer scenarios · Ensure a unified approach to VIP CRM processes and standards · Test and scale effective CRM mechanics · Coordinate with other project teams (Product, Design, Retention, Analytics, Affiliates) · Formulate a CRM activities calendar
✅ What we expect from the candidate: — Excellent communication skills — Very good level of English, German and Italian will be an additional advantage — Ability to find and qualify VIP profiles in external sources, including OSINT within legal limits, — Experience as a VIP Support manager — Confident command of NGR analytics and cohort tracking of clients — Experience with dashboards and data exports, understanding the relationship between metrics — Ability to test new channels with correct measurement of results