Product Manager for Ad Inventory Team (Ad Core)
About the team:
Avito Ads develops advertising products for Avito users and external advertisers.
The team manages advertising inventory, formats, and traffic monetization, daily solving tasks at the intersection of technology, user experience, and business results.
We are looking for a Mid/Mid+ or Senior Product Manager for the Ad Core unit. You will be responsible for Avito's advertising inventory within the platform and on partner sites: from managing current formats to developing new ones. If you have a strong product background in ad tech and are ready to influence Avito Ads revenue, this role is for you.
Examples of future tasks:
- Define the approach to inventory management: form and defend a unified vision for the development of advertising inventory within Avito and on partner sites;
- Manage the "ad waterfall" and work with formats as a product: optimize ad display mechanisms, conduct A/B tests of formats, and balance internal and external inventory;
- Analyze traffic and growth points: research ad coverage of users, look for opportunities to expand inventory and reach through position allocation;
- Work with key metrics and counter-metrics of the direction: grow business indicators and inventory metrics, minimizing impact on user ad load and the DTB of the main classifieds business;
- Conduct regular discovery: analyze trends, conduct user research, develop new formats for display, performance, and brand performance advertising, define how and where ads appear in Avito user CJMs, form goals for teams and roadmaps;
- Develop the external network: oversee requests to expand partner inventory and grow Avito user matching on external platforms;
- Lead cross-functionally: interact with verticals, business stakeholders, the technical team, and analytics, coordinate plans with other cross-functional teams for project delivery.
It would be great if you:
- have relevant product management experience at the Mid, Mid+, or Senior level;
- possess a strong product background with an understanding of technical specifics in AdTech, marketplaces, or DSP platforms;
- have a good understanding of business metrics and the product's impact on revenue;
- are able to take responsibility, defend your position with arguments, and build work under cross-team dependencies;
- independently manage the full product scope: from discovering a new initiative, defining the market, priorities, metrics, and desired outcome, to delivery.
Working with us means:
- large-scale tasks and the opportunity to directly influence Avito Ads business;
- a high level of autonomy and a transparent culture;
- the opportunity to work remotely or in a comfortable office;
- competitive salary, VHI with dental coverage, and all necessary equipment for work.
