Company: VLProjects
Employment Type: full-time
We are a product IT company with several international products.
One of them is a B2B2C platform for monetizing content on a subscription basis. Partners place their content with us, and we are responsible for user monetization: subscriptions, payments, and repeat purchases.
The main part of the content is adult, and the geography is worldwide.
We are looking for a Growth Product Manager to take charge of the mobile direction's growth.
❗️Important: mobile for us means mobile web, not apps in stores.
What you will be doing:
- Analyzing the mobile funnel from entry to payment and repeat purchase.
- Identifying growth opportunities.
- Forming and prioritizing hypotheses.
- Launching and analyzing A/B tests.
- Calculating the impact of changes on product metrics and revenue.
- Working with mobile UX, onboarding, payments, and retention.
- Managing the direction's backlog based on data.
- Understanding key metrics and the reasons for their changes.
Requirements:
We are looking for a strong Middle / Senior Product Manager with 3-5 years of experience.
Required:
- B2C growth;
- experience with mobile web;
- real-world cases of conversion / retention / monetization growth;
- systematic A/B testing experience;
- experience with repeat purchase / renewal / reactivation;
- strong product analytics;
- ability to calculate economics and the impact of decisions on revenue;
- understanding of mobile UX;
- willingness to work with the adult / grey niche.
Will be a plus
- subscription products;
- adult, gambling, dating, crypto, or other grey niches;
- mobile payment funnels;
- international B2C traffic;
- mature products with a large volume of data;
- end-to-end ownership of a direction or metrics.
What the company offers?
- Remote work format from anywhere in the world (but without extreme time zones)
- Reimbursement of medical expenses
- Reimbursement of sports expenses
- Opportunity to grow in an interesting product
- Minimum bureaucracy, focus on results
- Excellent team
