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Next Genium
4 days ago
up to 120,000 RUB
per month
Reach out directly about this role
Grade
Middle
Work Format
Remote
Employment
Full-time
English Level
B2 - Upper-Intermediate
By job title
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PR Manager (Gamedev / Global, PC) Full Remote | Flexible Schedule | Full Time | Up to 120,000 ₽ net + sales commission
What is the role? The PR Manager at indie studio Next Genium is responsible for promoting PC games on the global market through media, influencers, gaming communities, and marketing news hooks.
The main task of the role is to formulate and implement marketing beats, attract target traffic to Steam, and increase the number of quality wishlists before release. This approach aligns with the logic of Steam marketing from our basic materials: announcement, trailer, Playtest, demo, festivals, and release are considered separate marketing events.
What you will do: • Formulate marketing beats: announcements, trailers, Playtests, demos, festivals, showcases, and releases; • Work with foreign and Russian media, bloggers, and streamers; • Prepare pitches, press releases, press kits, and other PR materials in Russian and English; • Organize mailings, previews, interviews, and publications; • Work with Reddit, X, Discord, Steam, and gaming communities; • Analyze reach, Steam traffic, traffic sources, conversions, and wishlist dynamics. • Working with media and influencers, personalized emails, press kits, and tracking sources via UTM are separately recommended in the "Game Marketing Bible".
What you will need: • Middle+ / Senior level; • Experience in gamedev, gaming PR, influencer marketing, or a related field; • Understanding of Steam and wishlist mechanics; • Experience in conducting PR or marketing campaigns; • Upper-Intermediate and higher English level; • Ability to write strong texts and pitches; • Understanding of Western and Russian gaming audiences; • Independence and ability to bring a campaign from idea to result; • A portfolio or case studies with specific results will be a significant advantage.
What's important to know: • The work is fully remote, 37.5 hours per week, with team synchronization according to Moscow time. • Employment type: Contractual agreement / Self-employed / Sole Proprietorship. • All necessary services and tools are provided by the studio, and there is also a budget for external marketing activities. • Salary: up to 120,000 ₽ net + sales commission.
When applying, please send your resume and briefly describe your experience with gaming PR, foreign media/influencers, and Steam wishlists.
