Lead Product Marketing Manager

at Foxford

Looking for two Lead Product Marketing Managers for my team ✌

1. Head of Marketing for the "School Help" segment

This segment includes tutors, mini-groups, and courses that help schoolchildren improve their knowledge and grades.

2. Lead Product Marketing Manager for the "Foreign Languages" segment

This is a role with a strong focus on independent work: it’s important to deeply dive into the funnel, metrics, and hypotheses yourself and be directly involved in the work, not just manage the team.

Here the focus is on developing the foreign languages segment: working with the funnel and product metrics, identifying growth areas, forming and testing hypotheses. A separate large block is the development of cross-selling: you will need to look for opportunities to sell foreign languages to existing clients and work on how to make languages an additional product to the main training.

This is a role with a large volume of independent work: it’s important to dive into data, the funnel, and the product yourself, find growth areas, formulate and test hypotheses, and bring them to fruition with a cross-functional team.

This role requires a person with strong analytical skills and experience in direct team management. It’s important to be able to independently analyze data, identify a problem or growth area, formulate a hypothesis, and understand how it can affect the business result.

For both positions, experience specifically in Product Marketing and being located in the Russian Federation are must-haves. There will be a lot of freedom, a strong team, and tasks where you can genuinely influence the result.