Growth & Community Marketing Lead

We're looking for someone to be the Senior Marketing Manager's right hand - able to own significant pieces of the funnel end-to-end without needing heavy direction. You'll drive lifecycle, conversion, content, and community across our self-serve consumer base, right as search itself shifts toward AI-driven discovery. Your Location: You'll work out of the New York, NY area Our Office: 425 Maestro Dr Second Floor, Reno, NV 89511 Your Schedule: Full Time (40hrs/Wk) Monday to Friday: 8am to 5pm Your Manager: Balbina, Senior Marketing Manager Own lifecycle/email marketing for the self-serve funnel Own conversion-rate optimization on signup/upgrade flows Own content calendar, translate agency SEO/keyword briefs to a production plan Coordinate with the agency on PPC and paid social strategy Run organic social and community presence (Reddit, social, etc.) Write high-value content: comparison pages, use-case, landing pages Report on lifecycle, conversion, content, and PPC metrics 4+ years in growth, lifecycle/email, or content marketing Strong understanding of AIO/GEO/SEO Experience directing PPC strategy and briefs - you'll brief our agency Hands-on experience with lifecycle/email tools (HubSpot, Salesforce) Familiarity with CRO fundamentals - A/B testing and funnel analysis Strong writing skills: Turn technical information into persuasive content Nice to Have: Background in a subscription, SaaS, or infrastructure/networking product Experience supporting a freemium/pricing-model transition or working with an outside agency $80-$90k base salary 401k w/match Health, Dental, Vision - 100% covered! 20 days PTO + 1 week paid holiday closure 9 Paid Holidays Professional development reimbursement