SMM Generalist
We are an international company, XPN Network, focused on creating a large number of diverse mobile (iOS) AI products in the areas of mental health / creativity / learning, etc.
We are currently looking for an SMM Generalist who will be responsible for the strategy and development of social networks (Instagram, TikTok, YouTube): viral content, trends, engagement, and community for two consumer products:
- Coregulate — a mobile app that helps people reduce anxiety, stress, and sleep problems
- Painta — an AI app for learning to draw
You will work closely with:
- Growth Lead
- Influencer Manager (acquiring influence integrations)
What you will be doing:
- Developing a viral content strategy for social networks in collaboration with the Creative Strategist
- Comprehensive development of social networks (Instagram, TikTok, YouTube)
- Community management
- Managing comments, DMs, and audience engagement
- Trendwatching and adapting trends into content
- Searching for bloggers for influence integrations in collaboration with the Influencer Manager
Required skills:
- Understanding of viral content creation principles
- Understanding of promotion principles for news items within communities
- Experience working with an international audience
- Using a data-driven approach in work (making decisions based on ROAS and other efficiency metrics)
- Proficient written English (B2-C1)
- Proactiveness, autonomy, and results-orientation
Nice to have:
- Experience with AI models for generating graphics and motion content (especially experience with automated AI agents)
- Experience working in early-stage startups
We offer:
- Stable, competitive income in USD
- Permanent remote work – the ability to work from anywhere in the world
- Flexible approach to working hours (we work according to Moscow Timezone with reasonable flexibility)
- Fast communication, minimal bureaucracy, friendly atmosphere
- Constant access to paid training platforms
