Product Marketing Manager

Company: paytech
Location: Limassol | Hybrid
Employment type: FULL_TIME

paytech — a fast-growing fintech company. We’re looking for a Product Marketing Manager who will help shape how paytech’s products are positioned, communicated, and experienced by users. In this role, you will own how our products are presented internally and externally — from feature launches and platform messaging to supporting improvements in the actual user experience of the platform. You will work closely with leadership, product, development, commercial teams, and our back-office front-end designer to modernise and improve the platform experience, ensuring that our products evolve in line with user needs, business goals, and market expectations.

Key Responsibilities:

• Develop clear positioning and messaging for paytech’s products, platform modules, and future product lines
• Translate technical functionality into commercially valuable messaging for merchants, PSPs, and other customer segments
• Own communication for new feature launches, releases, and product updates
• Create release notes, feature announcements, landing page copy, demo materials, and launch campaigns
• Work with product, development, and design teams to improve platform usability, onboarding flows, navigation, and product clarity
• Research fintech, payment infrastructure, white-label gateway, and orchestration market trends
• Analyse competitors and identify positioning opportunities
• Act as a bridge between technical and commercial teams, making complex product ideas clear and usable
• Support leadership with long-term product communication and positioning strategy
• Help ensure product messaging stays aligned with user needs, business goals, and market expectations

Requirements:

Experience & Knowledge