SENIOR PPC SPECIALIST

We're looking for a Senior PPC Specialist to strengthen our team

Movavi is a global software company, specializing in the development of user-friendly photo- and video-editing software. Our portfolio boasts over 20 products, from desktop programs to mobile apps and browser-based solutions, reaching users in over 200 countries worldwide. Our main revenue streams come from the US, Europe, South Korea, and Latin America. Operating primarily remotely, Movavi’s team brings together talented individuals from diverse locations, from Thailand to Cyprus to Spain.

PPC is a key driver of our business. Our in-house team manages all campaigns, including search ads on Google, Bing, Naver, Yandex Direct, as well as media ads and paid social. We are currently changing our PPC campaign management to implement a data-driven approach, experiment widely, and test new tools. At the same time, we operate within the strict framework of profitable unit economics.

To strengthen our team, we are looking for a professional with extensive experience in promoting user products in different markets and via advertising systems; an expert who uses up-to-date campaign management approaches, makes data-driven decisions, and is able to generate and scale hypotheses. Strong analytical skills and experience working with different advertising systems and audiences from multiple countries are required.

The main KPI is to increase traffic and profit. To do this, we must build a system for scaling profitable campaigns for dozens of products and dozens of countries (without budget restrictions).

What you'll get to do

• Create advertising campaigns in Google Ads, Bing, Naver, and other advertising systems. Manage campaigns to ensure the growth of key indicators
• Audit advertising campaigns and approaches, look for growth points, form plans, assist with their implementation, and present results
• Plan and conduct experiments in paid promotion to increase traffic and profit. Analyze the results